Damaris ‘Packing Heat’

Damaris ‘Packing Heat’

Model: Liberty Ross
Director: Johnny Green
Director of Photography: Stuart Graham
Editor & Music: Sam Sneade at Speade
Art Director: Georgina Hodson
Set Designer: Johnny Green
Executive Producer: Abi Hodson
Hair: Maarit Niemela
Make-up: Zoe Taylor
First Assistant: Grant Freeman

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Founded in 2001with a £5,000 grant from the Prince’s Trust, Damaris lingerie has today a turnover in excess of £7.5million. This success has earned its founder, London born, Central St Martin trained, Fashion Print graduate, Damaris Evans a few accolades including Elle Style Award ‘Young Enterprise of the Year’ and Marie Claire ‘Inspire and Mentor’ role for the Princes Trust.

The success of the brand may be attributed to its niche positioning, to the entrepreneurial skills of its founder and to designs such as the bow back knicker, bottom cleavage, corset tie and ‘star’ knickers. Although patented these designs are now seen creeping into major lingerie brands.

Packing Heat features supermodel Liberty Ross. It was directed my Johnny Green, produced by OneSix7 (now part of Wanda a critically acclaimed French production company) and art directed by freelance stylist Georgina Hodson. It premiered at Somerset House in September 2011during London Fashion Week.

The film borrows heavily from classic American Film Noir – an expression invented by film critic Nino Franck in 1946 and later analysed by Raymond Borde and Etienne Chaumeton in their 1955 book Panorama du film noir Américain 1941-1953 where they state: “We’d be oversimplifying things in calling film noir oneiric, strange, erotic, ambivalent, and cruel”

 

 

Written by Coban Beutelstetter

Coban Beutelstetter

Following his Cinema training at French University Paris VIII, Coban Beutelstetter started working as an film editor, quickly his role evolved towards that of filmmaker and director. Coban’s knowledge of many forms and styles of cinema provides most of his inspiration. His taste for experimentation led to contribute to very different projects, such as documentary, music videos, live recording, fashion films, experimental films and filmed theatre.
Today Coban is making his own short films while working on different projects which include fashion films. His work can be seen at www.vimeo.com/coban.

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